Caracal | Communications for Geopolitics

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Telling you what you need to hear, not what you want to hear.

Your communication isn't high-low.

Your communication isn't street smart.

It is overly reliant on data.

Your communication uses brachylogy when brevity works.

It fails to engage multiple stakeholders.

Your communication is not consistent.

It lacks compelling stories that engage all five senses.

Your communication is all Wall Street Journal and not enough Detroit Free Press.

It is all Davos when it needs more Dallas.

The team at Caracal has been quietly building a series of interactive workshops that will help global business leaders connect and match the age with street smart communications.

Here's what we've got coming up:

How to conduct a communications audit workshop: At least two takeaways from this workshop, you'll learn how to differentiate yourself from your competition and personify your advocacy or marketing.

How to spot media trends and tendencies: At least two takeaways from this workshop, you'll learn how to engage top media outlets and take advantage of inflection points.

How to execute thought leader communications: At least two takeaways from this workshop, you'll learn how to see communications as art and science, plus implement the STOCK model.

How to speak globalization: At least two takeaways from this workshop, you'll learn how to identify the four factions shaping the policy debate and communicate stories at the city, county, and country level.

The communications reality is:

Beijing matters more daily.

Brexit is changing supply chains.

Le Pen is surging in France.

Globalization isn't understood.

Business models are disrupted overnight by domestic governments and foreign competitors.

Voters are responding to populism.

Hyper-politics is gripping America.

Big government and politicians are shaping global commerce more than ever.

What does a global business leader do?

Thought leader communication that is street smart with high-low engagement will shape the future of your business.

Full stop.

You know it.

Your board knows it.

Your colleagues know it.

Your stakeholders know it.

Let's get to work.

Sign up here: https://www.caracal.global/events

-Marc