ITK Radio | Anne Maas | Better Data = Better Retail

On this episode of ITK Radio, a conversation with Anne Maas.

Anne thrives on analyzing, planning, and implementing new and updated processes and systems that drive operational efficiencies.

Her experience includes developing and managing data, merchandising, wholesale and marketing operations, and teams. As a change champion who excels in fluid, fast-paced environments, her expertise is in managing multiple projects and resolving complex challenges.

Anne specializes in data-driven analysis, change management, omnichannel marketing, and product development.

You can find Anne on LinkedIn here.

 
 

Insights + Ideas:

+ "consumers are demanding so much more"

+ How do you keep the shopping experience special when it is online?

+ "make the online experience as seamless as possible"

+ The importance of accurate data and the product detail

+ Preventing shopping cart failures

+ Making data management a priority for your business

+ A lack of focus on data impacts sales and shopping experience

+ Merchandising and fostering a “treasure hunt” for product

+ How the speed of inventory being moved dictates the business model and use of data collection

+ The rise of digital commerce white-label and private-label sales

+ Target, Total Wine, and DSW as best-in-class retailers succeeding offline and online equally