On this episode of ITK Radio, a conversation with John Hall.
John is one of the premier online fundraising and lead generation experts in America.
He's collected over 48 million individual contributions and raised over $1.5 billion.
John has consulted for Presidential campaigns, international charitable organizations, national political committees, and dozens of senatorial, gubernatorial, and congressional campaigns.
You can find John on LinkedIn here.
Insights + Ideas:
+ The benefits of working on a campaign to understand the life cycle of a candidate and how to ask voters to vote for your campaign
+ Campaign work forces you to work and think fast
+ How a fundraiser gets hired by a campaign and a candidate
+ The care and feeding of donors and keeping them happy
+ Developing the fundraising effort and the differences between presidential, senatorial, gubernatorial, and congressional campaigns
+ Candidate fundraising is more personality-driven
+ Answering what a fundraising strategy does
+ The power of Drudge News to drive fundraising messaging
+ You can see the results of your fundraising pitch in minutes
+ How low-dollar fundraising has changed American politics
+ The fundraising gap between Democrats and Republicans
+ AI will change donor prospecting and the ability to find new donors
+ Competition to get and keep a donor's attention